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Humorous Assaults on Patriarchal Ideology*
Author(s) -
Case Charles E.,
Lippard Cameron D.
Publication year - 2009
Publication title -
sociological inquiry
Language(s) - English
Resource type - Journals
SCImago Journal Rank - 0.446
H-Index - 51
eISSN - 1475-682X
pISSN - 0038-0245
DOI - 10.1111/j.1475-682x.2009.00282.x
Subject(s) - ideology , sociology , gender studies , value (mathematics) , interpersonal communication , social psychology , psychology , politics , law , political science , machine learning , computer science
Humor is a significant weapon in interpersonal and intergroup conflict and competition. Over the centuries, males have used humor and jokes to create and perpetuate patriarchal ideals, relationships, and structures. Today, feminists and other proponents of gender equality use humor to deconstruct patriarchal ideologies and sexist stereotypes. This exploratory study analyzes a collection of over 1,700 jokes identified as feminist and women's humor to discover what these jokes suggest with regard to the male‐dominant structure in society and how these jokes are subversive in attempting to disrupt gender stereotypes and roles. We find that the humor of women and feminists seeks, in part, to discredit assumptions of males’ superiority, masterfulness, sexual prowess, and extraordinary value to women and society. These jokes may, however, also work to reinforce stereotypes associated with men and women: “If they could send a man to the moon, why not just send all of them?”

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