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Religious Recruitment and the Management of Dissonance: A Sociological Perspective *
Author(s) -
PRUS Robert C.
Publication year - 1976
Publication title -
sociological inquiry
Language(s) - English
Resource type - Journals
SCImago Journal Rank - 0.446
H-Index - 51
eISSN - 1475-682X
pISSN - 0038-0245
DOI - 10.1111/j.1475-682x.1976.tb00757.x
Subject(s) - cognitive dissonance , perspective (graphical) , self justification , context (archaeology) , sociology , social psychology , self perception theory , phenomenon , exploit , epistemology , psychology , computer science , philosophy , paleontology , computer security , artificial intelligence , biology
While religious organizations are not concerned with cognitive dissonance, per se, their concerns with acquiring new members maintaining member beliefs, obtaining member commitments and deterring members from leaving. are all affected by their abilities to manage (avoid, tolerate and exploit) dissonance experienced by those persons. Conceptualizing dissonance as a socially negotiable phenomenon, a sociological version of dissonance is examined in the context of religious recruitment.