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Why do people sacrifice to approach rewards versus to avoid costs? Insights from attachment theory
Author(s) -
IMPETT EMILY A.,
GORDON AMIE M.
Publication year - 2010
Publication title -
personal relationships
Language(s) - English
Resource type - Journals
SCImago Journal Rank - 0.81
H-Index - 83
eISSN - 1475-6811
pISSN - 1350-4126
DOI - 10.1111/j.1475-6811.2010.01277.x
Subject(s) - sacrifice , psychology , social psychology , empirical research , archaeology , history , philosophy , epistemology
This research provides the first empirical investigation of how attachment orientations contribute to approach and avoidance goals for engaging in sacrifice. Study 1 is a cross‐sectional study of individuals in dating relationships, and Study 2 is a 14‐day daily experience study of dating couples. Results showed that attachment anxiety was associated with a greater frequency of sacrifice and more willingness to sacrifice for approach goals (particularly self‐focused goals) and avoidance goals. Attachment avoidance was associated with a lower frequency of sacrifice, less willingness to sacrifice for approach goals (particularly partner‐focused goals), and more willingness to sacrifice for avoidance goals (both self‐ and partner‐focused). Daily sacrifice goals were also associated with the partner's attachment orientation. Theoretical and practical implications are discussed.