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Subject: Marketing proessures on dairy technology Maintaining the mass market
Author(s) -
HAYES M. J.
Publication year - 1979
Publication title -
international journal of dairy technology
Language(s) - English
Resource type - Journals
SCImago Journal Rank - 1.061
H-Index - 53
eISSN - 1471-0307
pISSN - 1364-727X
DOI - 10.1111/j.1471-0307.1979.tb01437.x
Subject(s) - dairy industry , variety (cybernetics) , business , marketing , food science , chemistry , computer science , artificial intelligence
The importance of liquid milk and of butter in the mass markets is shown, and the need for a wider variety of uses for these products stressed. The advances in the manufacturing of cheese is discussed and the role of technology assessed also the potential of new products made from membrane technology.