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DOMESTIC ENERGY CONSERVATION AND THE CONSUMER *
Author(s) -
BAGSHAW MARY
Publication year - 1982
Publication title -
journal of consumer studies and home economics
Language(s) - English
Resource type - Journals
SCImago Journal Rank - 0.775
H-Index - 71
eISSN - 1470-6431
pISSN - 0309-3891
DOI - 10.1111/j.1470-6431.1982.tb00597.x
Subject(s) - energy conservation , incentive , energy (signal processing) , business , class (philosophy) , marketing , natural resource economics , economics , engineering , computer science , mathematics , microeconomics , statistics , artificial intelligence , electrical engineering
This study identifies factors influencing the behaviour of the household in energy conservation, and reports on a survey carried out to investigate knowledge in the area of energy and its conservation and the extent to which knowledge is put into practice to save energy. The survey showed that, amongst working class women, the need to reduce the bill, or at least stop it rising so fast is the greatest incentive to conservation. Knowledge of how and where heat is lost from the house is poor and there is little awareness of the need for insulation. Conservation practices in cooking are poor and where money is less tight, women easily become careless users of hot water. Most women do not have the knowledge to choose between fuels and appliances. The knowledge of women over 60 is significantly lower than that of younger women.