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Influence of eye make‐up on the perception of gaze direction
Author(s) -
Ueda S.,
Koyama T.
Publication year - 2011
Publication title -
international journal of cosmetic science
Language(s) - English
Resource type - Journals
SCImago Journal Rank - 0.532
H-Index - 62
eISSN - 1468-2494
pISSN - 0142-5463
DOI - 10.1111/j.1468-2494.2011.00664.x
Subject(s) - gaze , perception , psychology , attractiveness , eye tracking , face perception , eye movement , cognitive psychology , communication , computer vision , computer science , neuroscience , psychoanalysis
Synopsis Make‐up has a beautifying effect on facial attractiveness. However, little is known about the role of make‐up in other than social perception. Does eye make‐up applied to a gazing face influence the perception of this gaze by others? Eye make‐up might make an individual’s gaze more recognizable by emphasizing the contrast of the eyes. Or make‐up might make gaze less recognizable by transforming eyes to unnatural shapes. There were two stimulus conditions: eye make‐up (no‐eyeliner, thin‐eyeliner and thick‐eyeliner) and gaze direction (same gaze direction and different gaze directions). Participants had to make a recognition response indicating whether the gaze directions were the same or different. Results indicated that in the same gaze‐direction condition, thin and thick‐eyeliner made recognition of a persisting gaze direction easier, whereas in the different gaze‐direction condition thick‐eyeliner made it more difficult to recognize the changes in gaze direction. These findings suggested a significant role of make‐up in facial processing.