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Market Sponsorship and the BBC Ostrich
Author(s) -
ANDERSON MARTIN J.
Publication year - 1982
Publication title -
economic affairs
Language(s) - English
Resource type - Journals
SCImago Journal Rank - 0.24
H-Index - 18
eISSN - 1468-0270
pISSN - 0265-0665
DOI - 10.1111/j.1468-0270.1982.tb00418.x
Subject(s) - business , advertising , marketing , commerce