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FRAMING THE ENEMY
Author(s) -
Lenart Silvo,
Targ Harry R.
Publication year - 1992
Publication title -
peace and change
Language(s) - English
Resource type - Journals
eISSN - 1468-0130
pISSN - 0149-0508
DOI - 10.1111/j.1468-0130.1992.tb00588.x
Subject(s) - framing (construction) , cold war , consciousness , adversary , restructuring , human rights , political science , soviet union , peaceful coexistence , political economy , sociology , economic history , law , history , politics , philosophy , statistics , mathematics , archaeology , epistemology
Given the dramatic changes that have occurred in the former Soviet Union and among its erstwhile allies in the Soviet Bloc during the period of glasnost and perestroika, it is argued that the U.S. media portrayal of Cuba has shifted to accommodate this post‐cold war structure of international relations. Past portrayal of Cuba as a Soviet surrogate in the Western Hemisphere has shifted in media frames toward an emphasis on Cuban domestic issues. That this period also coincides with Cuba's own restructuring or “rectification” campaign would apparently explain this domestic emphasis. However, a content analysis of New York Times coverage of Cuba shows a distinct lack of coverage of rectification at the same time as the growth in frequency of stories dealing with human rights issues in Cuba. This human rights frame, it is argued, serves to preserve an anti‐Cuba consciousness among the American public, even as the past Soviet connection is rendered benign.

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