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ADVERTISING AND THE MULTI‐PRODUCT FIRM
Author(s) -
Henderson John S.
Publication year - 1970
Publication title -
metroeconomica
Language(s) - English
Resource type - Journals
SCImago Journal Rank - 1.256
H-Index - 29
eISSN - 1467-999X
pISSN - 0026-1386
DOI - 10.1111/j.1467-999x.1970.tb00145.x
Subject(s) - citation , product (mathematics) , state (computer science) , advertising , computer science , library science , business , mathematics , algorithm , geometry