Exploring the Basis of Declining Party Membership in Denmark: A Scandinavian Comparison *

Short‐term changes in party membership figures have hypothetically been attributed to a connection between electoral success and membership effort. In the long‐term, however, mass party organizations may be doomed to oudive themselves, since elections can be won by utilizing modern mass media techniques. Both assertions could more easily be falsified than confirmed in my study of Scandinavian party membership. After World War II. party membership in Scandinavia has steadily been increasing, except in Denmark where membership has continuously shrunk. Findings show that most rank‐and‐file party members are superfluous in electoral campaigns. But Die main function of party members is no longer campaigning. Instead, they are holding seats in a multitude of municipal councils, boards, and committees. This change is made possible mainly by two factors public party subsidies and the politicization of municipal elections. The causal link between these two factors is, however, not mechanical. Instead it depends on how many public subsidies are offered, the platforms of parties, and the number of seats needed in running the municipalities. In Denmark, public subsidies are unheard of and expensive public elections are held at least annually. Also, the number of supplied seats are few. Thus, if costs are high and rewards are few, then a membership decline is probable.