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The new product development process: part 2. Improving the process of new product development
Author(s) -
Barclay Ian
Publication year - 1992
Publication title -
randd management
Language(s) - English
Resource type - Journals
SCImago Journal Rank - 1.253
H-Index - 102
eISSN - 1467-9310
pISSN - 0033-6807
DOI - 10.1111/j.1467-9310.1992.tb01202.x
Subject(s) - new product development , process (computing) , process management , product (mathematics) , computer science , process development , development (topology) , manufacturing engineering , work (physics) , business , engineering , marketing , mechanical engineering , mathematics , geometry , operating system , mathematical analysis
This paper describes work on evaluating and improving the New Product Development Process (NPDP). The relevant results of a survey of current practice in NPDP within 149 companies are presented. The development and experimental application, within a commercial company, of a methodology for evaluating and improving the NPDP is also described.