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A Country‐wide Study of Consumer Choice for an Emerging Supermarket Sector: A Case Study of Nicaragua
Author(s) -
D'Haese Marijke,
Van den Berg Marrit,
Speelman Stijn
Publication year - 2008
Publication title -
development policy review
Language(s) - English
Resource type - Journals
SCImago Journal Rank - 0.671
H-Index - 61
eISSN - 1467-7679
pISSN - 0950-6764
DOI - 10.1111/j.1467-7679.2008.00425.x
Subject(s) - multinomial logistic regression , grocery shopping , emerging markets , nested logit , business , ordered logit , marketing , discrete choice , logit , survey data collection , agribusiness , mixed logit , economics , logistic regression , geography , econometrics , agriculture , statistics , mathematics , finance , machine learning , computer science , medicine , archaeology
Studies portraying and quantifying supermarket clientele based on country‐wide survey data are scarce in development economics literature. This article studies the choice of outlet of Nicaraguan consumers in 1998 and 2001 when supermarkets started to emerge and gain in importance. It applies comparative statistics and a multinomial logit model to countrywide data on 4,000 households. The results show an emerging supermarket sector with a slowly growing clientele, especially among the better endowed and more highly educated families. Small grocery shops or pulperias and the daily and weekly markets continue to serve most clients.