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STRATEGIC ORIENTATION, STRATEGIC PLANNING SYSTEM CHARACTERISTICS AND PERFORMANCE*
Author(s) -
Veliyath Rajaram,
Shortell Stephen M.
Publication year - 1993
Publication title -
journal of management studies
Language(s) - English
Resource type - Journals
SCImago Journal Rank - 4.398
H-Index - 184
eISSN - 1467-6486
pISSN - 0022-2380
DOI - 10.1111/j.1467-6486.1993.tb00309.x
Subject(s) - strategic planning , archetype , business , strategic thinking , strategic human resource planning , strategic financial management , competence (human resources) , process management , ideal (ethics) , profit impact of marketing strategy , strategic alignment , knowledge management , marketing , management , computer science , political science , economics , art , literature , law
This article examines the differences in strategic planning system characteristics such as planning implementation, market research competence, key personnel involvement, degree of assistance provided by the planning staff and innovativeness of strategies between the Prospector and Defender strategic archetypes. the study also tests whether deviations from a defined ideal profile of strategic planning system characteristics has implications for performance within each strategic archetype. the findings reveal significant differences in strategic planning system characteristics between Prospectors and Defenders, as well as suggest negative performance implications for deviating from a defined ideal profile of strategic planning system characteristics among Prospector organizations.

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