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Influencing the prescribing behaviour of physicians: a metaevaluation
Author(s) -
Pippalla R. S.,
Riley D. A.,
Chinburapa V.
Publication year - 1995
Publication title -
journal of clinical pharmacy and therapeutics
Language(s) - English
Resource type - Journals
SCImago Journal Rank - 0.622
H-Index - 73
eISSN - 1365-2710
pISSN - 0269-4727
DOI - 10.1111/j.1365-2710.1995.tb00648.x
Subject(s) - psychological intervention , medicine , family medicine , nursing
SUMMARY Many different interventions have been used to influence the prescribing behaviour of physicians, and qualitative evaluations (metaethnography) of such interventions have been reported. So far quantitative evaluations of such interventions have not been reported; this study is an attempt in that direction. Twenty–six published studies (January 1979 – September 1991) on the interventions for influencing the prescribing behaviour of physicians were pooled and effect sizes were extracted. Mean effect size (Z r ) was 0.559 and Cohen's d = 0.886. Estimated Fail–Safe N was 89. Success rates of interventions varied from 1% to 99%.

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