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Using Values, Beliefs, and Norms to Predict Conserving Behaviors in Organizations
Author(s) -
Ciocirlan Cristina E.,
GregorySmith Diana,
Manika Danae,
Wells Victoria
Publication year - 2020
Publication title -
european management review
Language(s) - English
Resource type - Journals
SCImago Journal Rank - 0.784
H-Index - 32
eISSN - 1740-4762
pISSN - 1740-4754
DOI - 10.1111/emre.12388
Subject(s) - psychographic , context (archaeology) , psychological intervention , psychology , structural equation modeling , relevance (law) , affect (linguistics) , social psychology , corporate social responsibility , repurposing , sample (material) , marketing , business , public relations , statistics , political science , mathematics , paleontology , ecology , chemistry , communication , chromatography , psychiatry , law , biology
Although micro‐level research on corporate social responsibility (CSR) has started to grow , little is known about the antecedents of employee conserving behaviors . (e . g ., recycling , repurposing or reusing materials , and saving energy) . Conserving behaviors can be explained by the individual‐level psychographic variables captured by the values‐beliefs‐norms (VBN) framework . Given the mixed empirical findings of previous VBN applications in organizations , this paper examines the full VBN model within a workplace context and extends the model by analyzing the effects of VBN variables on employee conserving behaviors . A quantitative survey with a sample of 714 UK office‐based employees across a range of industries is utilized and data are analyzed using a Smart PLS approach . We find direct and indirect effects among the VBN variables: in particular , personal norms strongly affect all conserving behaviors studied , highlighting the relevance of norming interventions in organizations . Theoretical and managerial implications are provided .