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Heralding the Value of Design in Business
Author(s) -
Walton Thomas
Publication year - 2020
Publication title -
design management review
Language(s) - English
Resource type - Journals
eISSN - 1948-7169
pISSN - 1557-0614
DOI - 10.1111/drev.12194
Subject(s) - design management , value (mathematics) , engineering , management , aeronautics , operations management , computer science , economics , information management , machine learning
Those were heady days in which to start a magazine devoted to design management—but a few “true believers” saw the future of design at the board level. The Review’s founding editor looks back on this magazine’s beginnings as design management begins its ascent to the board level.