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It's up to you: a multi‐message, phased driver facility campaign to increase organ donation registration rates in I llinois
Author(s) -
Quick Brian,
Harrison Tyler R.,
King Andy J.,
Bosch Dave
Publication year - 2013
Publication title -
clinical transplantation
Language(s) - English
Resource type - Journals
SCImago Journal Rank - 0.918
H-Index - 76
eISSN - 1399-0012
pISSN - 0902-0063
DOI - 10.1111/ctr.12208
Subject(s) - medicine , organ donation , donation , aeronautics , medical emergency , transplantation , surgery , law , engineering , political science
Background The present project applied successful strategies employed in previous driver facility campaigns occurring during the inception of a registry to examine whether these approaches are effective in growing a mature registry, a registry where the majority of individuals have had the opportunity to register as an organ donor. Methods Driver facilities (N = 40) in Illinois with high (n = 20) and low (n = 20) organ donation registration percentages were selected and served as either intervention or control sites for the campaign. Results Among facilities with historically high and low registration percentages, support for the campaign was found with the intervention facilities experiencing higher organ donation registration rates compared with control facilities. In addition, the results provide partial support for the effectiveness of employing a multi‐message, phased driver facility intervention in states with a mature registry. Conclusion The practical implications of utilizing driver facility campaigns in states with an established first‐person consent registry also are discussed.