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Performing the ‘India Permitida’: The Counter‐Gift of Indigenous Women Targeted by a Corporate Social Responsibility Programme (Chile)
Author(s) -
Gajardo Anahy
Publication year - 2021
Publication title -
bulletin of latin american research
Language(s) - English
Resource type - Journals
SCImago Journal Rank - 0.24
H-Index - 33
eISSN - 1470-9856
pISSN - 0261-3050
DOI - 10.1111/blar.13143
Subject(s) - indigenous , corporate social responsibility , allegiance , poverty , governmentality , state (computer science) , ethnography , politics , sociology , position (finance) , gender studies , political science , economic growth , political economy , business , economics , law , anthropology , ecology , finance , algorithm , computer science , biology
Relying on ethnographic data, this article critically analyses the pro‐mining position adopted in Chile's Atacama Region by a group of Diaguita women who benefited from a corporate social responsibility (CSR) programme to revive indigenous culture. While the desire to escape from poverty ( salir adelante , moving forward) appears as the main reason for participating, the benefits generated a sense of indebtedness resulting in allegiance to the company. The investigation also shows how this programme played a part in building a scenario in which indigenous females perform subjects apparently more suited than men to the neoliberal and multiculturalist governmentality of the Chilean State, whose politics favours mining.