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E‐Communications: An Aspect of Union Renewal or Merely Doing Things Electronically?
Author(s) -
Kerr Allan,
Waddington Jeremy
Publication year - 2014
Publication title -
british journal of industrial relations
Language(s) - English
Resource type - Journals
SCImago Journal Rank - 1.665
H-Index - 70
eISSN - 1467-8543
pISSN - 0007-1080
DOI - 10.1111/bjir.12010
Subject(s) - unison , democracy , perspective (graphical) , trade union , political science , public relations , sociology , business , law , computer science , artificial intelligence , physics , politics , acoustics , international trade
Drawing on questionnaire‐based survey data and web‐based data, this article examines the introduction of virtual branch websites within 12 branches of UNISON . The article situates e‐communications within a union communications strategy from the perspective of union members and shows how the virtual branch websites contribute to aspects of union renewal including organization and participation, union democracy and the conduct of industrial disputes.