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The Global Food Industry and “Creative Capitalism”: The Partners in Food Solutions Sustainable Business Model
Author(s) -
Hemphill Thomas A.
Publication year - 2013
Publication title -
business and society review
Language(s) - English
Resource type - Journals
SCImago Journal Rank - 0.524
H-Index - 21
eISSN - 1467-8594
pISSN - 0045-3609
DOI - 10.1111/basr.12019
Subject(s) - capitalism , product (mathematics) , food industry , sustainability , poverty , social responsibility , corporate social responsibility , business , supply chain , business model , food processing , industrial organization , marketing , economics , economic growth , political science , public relations , ecology , geometry , mathematics , politics , law , biology
Rising global food prices have driven 44 million additional people into extreme poverty—and malnutrition—in developing countries since J une 2010. P artners in F ood S olutions ( PFS ), a nonprofit social enterprise affiliated with General Mills, is proposed as the conduit for food industry managers, engineers, and scientists to initially advise small‐ and medium‐sized African mills and food processors—and later other developing countries—on improving supply chain management by addressing manufacturing problems, developing products, improving packaging, extending product shelf, and finding new product markets. In this article, the “creative capitalism” model of sustainability and social and environmental responsibility is applied to the food manufacturing industry's efforts supporting PFS . Furthermore, the evolution of the sustainable business model developed by PFS is thoroughly described, explained, and analyzed as a generic model of social enterprise to be “scaled up” by the global food manufacturing industry. A summary of salient points conclude the article.