The gringos of Cuenca: How retirement migrants perceive their impact on lower income communities

This paper looks at the concern North Americans express about the impact their relatively higher incomes are having on lower income workers in Cuenca, Ecuador. North Americans who retire to Cuenca often perceive their impact to be minimal or benign, yet a large amount of discussion within the community of “expat” migrants is about different ways North Americans are affecting the local economy, and how to minimise these impacts. Of particular concern is the racialised price system that migrants perceive to be in effect. North Americans racialise their economic impact, seeing “gringo pricing,” rather than their higher incomes, as a threat to the receiving community. Participants evoked moral codes to discuss price levels, and sought to diminish their impact – not merely out of concern for Ecuadorians who might be displaced by higher prices, but out of a sense of ruining the authenticity of Cuenca, a UNESCO World Heritage site.