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Gender‐role egalitarianism predicts desirable traits of potential marriage partners: A cross‐cultural comparison
Author(s) -
Rempala Daniel M.,
Tolman Ryan T.,
Okdie Bradley M.,
Ahn Dohyun
Publication year - 2014
Publication title -
asian journal of social psychology
Language(s) - English
Resource type - Journals
SCImago Journal Rank - 0.5
H-Index - 49
eISSN - 1467-839X
pISSN - 1367-2223
DOI - 10.1111/ajsp.12073
Subject(s) - egalitarianism , kindness , psychology , attractiveness , social psychology , physical attractiveness , value (mathematics) , developmental psychology , philosophy , theology , machine learning , politics , political science , computer science , psychoanalysis , law
We examined whether gender‐role egalitarianism predicted participants' rank‐order preferences for traits in potential marriage partners of the opposite sex, and whether gender‐role egalitarianism mediated cultural differences between participants from N orth A merica, P olynesia and E ast A sia. Participants completed the Sex‐Role Egalitarianism Scale and ranked the following traits in terms of their importance in choosing a potential marriage partner: kindness, physical attractiveness, social level, athleticism, creativity and liveliness. Parallel analyses for male and female participants reveal that traditional males value physical attractiveness more than egalitarian males, and that traditional females value social level more and kindness less than egalitarian females. Gender‐role egalitarianism fully mediated the effect of culture on kindness rankings, but no others. These results expand upon previous findings by accounting for individual differences regarding beliefs about traditional gender roles.

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