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Personal genomic testing for nutrition and wellness in Australia: A content analysis of online information
Author(s) -
Tutty Erin,
Hickerton Chriselle,
Adamski Melissa M.,
Metcalfe Sylvia A.
Publication year - 2019
Publication title -
nutrition and dietetics
Language(s) - English
Resource type - Journals
SCImago Journal Rank - 0.479
H-Index - 31
eISSN - 1747-0080
pISSN - 1446-6368
DOI - 10.1111/1747-0080.12516
Subject(s) - content analysis , checklist , health care , empowerment , medicine , internet privacy , psychology , computer science , social science , sociology , political science , law , economics , cognitive psychology , economic growth
Aim Personal genomic testing for nutrition and wellness (PGT‐NG) offers a new service delivery model to nutritionists and dietitians. However, research indicates that this type of testing currently lacks sufficient clinical validity and utility to be commercially available. Despite Australian guidelines to the contrary, healthcare professionals are currently offering testing to clients, and promoting these services online. Thus, it is important to understand how PGT‐NG is currently framed online to the public. Methods A mixed methods content analysis was conducted to assess the content, quality and marketing approaches of websites offering PGT‐NG to Australians. Websites were identified using popular search engines to mimic the behaviour of a consumer. A novel framework was developed for the purposes of the analysis. Results Thirty‐nine websites were analysed, comprising four nutritional genomic testing company websites and 35 healthcare provider websites. Healthcare providers relied on information from the testing companies. The content was emotive, and little attention was given to the scientific and ethical aspects of personal genomic testing. Websites appealed to consumer empowerment and framed testing as an essential and superior tool for optimising health. Conclusions Websites lacked the transparency necessary for informed consent. A basic checklist of key information was developed to aid healthcare providers when informing potential clients of PGT‐NG online.