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Wen lassen die Beratungsdienste außen vor? Eine kritische Reflexion über ‘schwer erreichbare’ Landwirte
Author(s) -
Labarthe Pierre,
Sutherland LeeAnn,
Laurent Catherine,
Nguyen Geneviève,
Tisenkopfs Talis,
Triboulet Pierre,
Bechtet Noemie,
Bulten Ellen,
Elzen Boelie,
Madureira Lívia,
Noble Christina,
Prazan Jaroslav,
Townsend Leanne,
Zarokosta Eleni,
Prager Katrin,
Redman Mark
Publication year - 2022
Publication title -
eurochoices
Language(s) - English
Resource type - Journals
SCImago Journal Rank - 0.487
H-Index - 15
eISSN - 1746-692X
pISSN - 1478-0917
DOI - 10.1111/1746-692x.12347
Subject(s) - european union , advisory committee , agriculture , business , common agricultural policy , dimension (graph theory) , public funding , early adopter , public relations , political science , marketing , public administration , geography , economic policy , archaeology , mathematics , pure mathematics
Summary Although the Common Agricultural Policy of the European Union has broadened its objectives to integrate social issues, several hard‐to‐reach groups of farmers and workers continue to be ignored by advisory services and associated policies. Connecting with these groups has a strong potential to increase the economic and social cohesion of European agricultures. We interviewed over 1,000 farmers across Europe and identified features of these groups that are often overlooked by advisory services. We critically reflected on the social cohorts omitted from advisory services and how they could be better reached; they include farm labourers, new entrants or ‘career changers’, and later adopters. We clarify the different types of advisors in the advisory landscape, distinguishing between those who are linked to or independent from sales of inputs or technologies. We make concrete recommendations about how to engage advisors with hard‐to‐reach groups, with approaches suited to different national contexts of Agricultural Knowledge and Innovation Systems (AKIS); thus contributing to the ‘AKIS dimension of National Strategic Plans of the next Common Agricultural Policy, 2023–2027. We argue for the more effective use of advances in the social sciences through a better understanding of advice as social interaction which can bolster the inclusiveness of public policies.