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The New Dynamic of Blockbuster Exhibitions: The Case of Brazilian Museums
Author(s) -
Sepúlveda dos Santos Myrian
Publication year - 2001
Publication title -
bulletin of latin american research
Language(s) - English
Resource type - Journals
SCImago Journal Rank - 0.24
H-Index - 33
eISSN - 1470-9856
pISSN - 0261-3050
DOI - 10.1111/1470-9856.00003
Subject(s) - exhibition , democratization , reflexivity , relation (database) , meaning (existential) , hierarchy , museology , political science , sociology , media studies , art , social science , democracy , politics , visual arts , law , epistemology , philosophy , database , computer science
Many European and North American museums have increasingly adapted to the new communication era. They have opened up a new cultural flux and attract millions of visitors each year. In Brazil, we have observed in recent years the acceptance of new temporary and international exhibits. What is the meaning of the new exhibiting strategies, since the most important and traditional national museums still face stagnation? Can they be considered as part of a process of democratisation and reflexivity or accused of capitulating to the consumer society? This article proposes to analyse the production, diffusion and reception of recent Brazilian exhibitions. This analysis will be carried out in relation to the hierarchy of norms, values and practices present in Brazilian society.