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Trust in life assurance
Author(s) -
Simpson David
Publication year - 2001
Publication title -
economic affairs
Language(s) - English
Resource type - Journals
SCImago Journal Rank - 0.24
H-Index - 18
eISSN - 1468-0270
pISSN - 0265-0665
DOI - 10.1111/1468-0270.00271
Subject(s) - trustworthiness , business , asset (computer security) , accounting , industrial organization , internet privacy , computer security , computer science
Pervasive regulation has diminished the importance of trust within corporate cultures by making every company appear equally trustworthy in the eyes of the uninformed consumer. In an unregulated global market corporate trustworthiness may once again become a critical competitive asset.