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Time Integration: Agribusiness Structure for Competitive Advantage
Author(s) -
Wilson Paul N.,
Thompson Gary D.
Publication year - 2003
Publication title -
applied economic perspectives and policy
Language(s) - English
Resource type - Journals
SCImago Journal Rank - 1.4
H-Index - 49
eISSN - 2040-5804
pISSN - 2040-5790
DOI - 10.1111/1467-9353.00044
Subject(s) - agribusiness , competitive advantage , industrial organization , business , marketing , agriculture , geography , archaeology
Traditional views and models of perishable food suppliers fail to capture the fundamental role of time integration in firm‐level organization. A two‐phase research design of major grower‐shipper firms of lettuce, tomatoes, and melons reveals a diverse distribution of firms across the time‐integration continuum. Most firms use more than one microclimate to extend product availability. Decision makers are encouraged to understand the implications of these temporally integrated organizations on agricultural and trade policy.