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Viewpoint: Towards a New Theory X
Author(s) -
Buijs Jan
Publication year - 1998
Publication title -
creativity and innovation management
Language(s) - English
Resource type - Journals
SCImago Journal Rank - 1.148
H-Index - 60
eISSN - 1467-8691
pISSN - 0963-1690
DOI - 10.1111/1467-8691.00081
Subject(s) - relation (database) , diversity (politics) , process (computing) , work (physics) , marketing , computer science , knowledge management , sociology , business , engineering , data mining , mechanical engineering , anthropology , operating system
This paper addresses the issue of the management of the design or innovation process in relation to the integration of different disciplines involved. A new Theory X is suggested, in which X stands for as much diversity as necessary – which is usually much more than people and organizations realize and accept. If implemented the new Theory X will influence the way work is organized; including career development, reward systems and recruitment criteria.

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