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On ‘Value–Based Marketing’ (1)
Author(s) -
Clarke Ian
Publication year - 2002
Publication title -
british journal of management
Language(s) - Uncategorized
Resource type - Journals
SCImago Journal Rank - 2.407
H-Index - 108
eISSN - 1467-8551
pISSN - 1045-3172
DOI - 10.1111/1467-8551.00253
Subject(s) - citation , value (mathematics) , library science , marketing , computer science , business , machine learning

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