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Trust in Business to Business Relationships: An Evaluation of its Status
Author(s) -
Blois Keith J.
Publication year - 1999
Publication title -
journal of management studies
Language(s) - English
Resource type - Journals
SCImago Journal Rank - 4.398
H-Index - 184
eISSN - 1467-6486
pISSN - 0022-2380
DOI - 10.1111/1467-6486.00133
Subject(s) - clarity , conceptualization , business , empirical research , marketing , computer science , epistemology , biochemistry , chemistry , philosophy , artificial intelligence
The concept of trust has been used in a growing number of empirical and theoretical marketing studies of business to business relationships. Examination of a number of influential studies indicates a lack of clarity in their conceptualization of trust. The nature of this lack of clarity is examined and it is proposed that there are a number of features of trust which account should be taken of when conducting such studies.

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