Consumer research on tweens: putting the pieces together
Author(s) -
Erika Lundby
Publication year - 2011
Publication title -
young consumers insight and ideas for responsible marketers
Language(s) - English
Resource type - Journals
SCImago Journal Rank - 0.5
H-Index - 27
eISSN - 1758-7212
pISSN - 1747-3616
DOI - 10.1108/17473611111185878
Subject(s) - advertising , business , psychology , art
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