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Supply Chain Actors’ Willingness to Switch the Business of Smokeless Tobacco: A Mixed-Methods Study on Naswar Business in Pakistan
Author(s) -
Fayaz Ahmad,
Zohaib Khan,
Melanie Boeckmann,
Muhammad Naseem Khan,
Kamran Siddiqi,
Safat Ullah,
Hajo Zeeb,
Sarah Forberger
Publication year - 2021
Publication title -
nicotine and tobacco research
Language(s) - English
Resource type - Journals
SCImago Journal Rank - 1.338
H-Index - 113
eISSN - 1469-994X
pISSN - 1462-2203
DOI - 10.1093/ntr/ntab045
Subject(s) - business , profitability index , marketing , profit (economics) , supply chain , livelihood , agriculture , economics , finance , ecology , biology , microeconomics
Provision of alternate livelihoods to smokeless tobacco (SLT) supply chain (SC) actors can help in curtailing SLT business and its consumption. We explored the reasons for SC actors' engagement in Naswar (SLT used in South Asia) business and their willingness to switch to other alternatives.

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