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How Do Supermarkets Respond to Brand‐Level Demand Shocks? Evidence from the German Beer Market
Author(s) -
Empen Janine,
Hamilton Stephen F.
Publication year - 2013
Publication title -
american journal of agricultural economics
Language(s) - English
Resource type - Journals
SCImago Journal Rank - 1.949
H-Index - 111
eISSN - 1467-8276
pISSN - 0002-9092
DOI - 10.1093/ajae/aat024
Subject(s) - german , session (web analytics) , citation , library science , management , sociology , operations research , marketing , economics , business , advertising , history , computer science , mathematics , archaeology