Open AccessThe Omni-channel Concept: a Case Study about the Union of Sales Channels in Portugal
Author(s) -
Maria José Abreu,
Diana Miranda
Publication year - 2018
Publication title -
iop conference series. materials science and engineering
Language(s) - English
Resource type - Journals
eISSN - 1757-899X
pISSN - 1757-8981
DOI - 10.1088/1757-899x/459/1/012088
Subject(s) - channel (broadcasting) , portuguese , order (exchange) , business , marketing , advertising , online and offline , computer science , telecommunications , philosophy , linguistics , finance , operating system