Open AccessExploring the built-environment: heritage trails, values and perceptions
Author(s) -
Nadiyanti Mat Nayan,
David S. Jones,
Samsiah Ahmad,
Mohd Khedzir Khamis
Publication year - 2021
Publication title -
iop conference series. earth and environmental science
Language(s) - English
Resource type - Journals
SCImago Journal Rank - 0.179
H-Index - 26
eISSN - 1755-1307
pISSN - 1755-1315
DOI - 10.1088/1755-1315/881/1/012009
Subject(s) - visitor pattern , cultural heritage , perception , kuala lumpur , geography , ranking (information retrieval) , world heritage , cultural heritage management , environmental resource management , sociology , archaeology , psychology , marketing , computer science , business , tourism , environmental science , neuroscience , machine learning , programming language
Understanding visitor preferences to heritage areas is essential in informing management planning and interpretive strategies for these places. This paper uses a quantitative method approach to investigate local Malaysian visitor preferences to heritage trails in the Old Town of central Kuala Lumpur, in Malaysia, to understand what values and qualities visitors are experiencing that informs their preferences. The findings of this research offers a ranking system of heritage trails and buildings based upon visitors’ preferences, that can aid in understanding of visitor preferences of heritage trails and the places and values along such trails.