Open AccessThe Impacts of Consumer Rights Enthusiasm on Innovative Food Packaging Management
Author(s) -
P Y Chen,
S H Chen
Publication year - 2020
Publication title -
iop conference series. earth and environmental science
Language(s) - English
Resource type - Journals
SCImago Journal Rank - 0.179
H-Index - 26
eISSN - 1755-1307
pISSN - 1755-1315
DOI - 10.1088/1755-1315/505/1/012053
Subject(s) - enthusiasm , food packaging , consciousness , business , environmental consciousness , consumption (sociology) , environmentalism , food safety , marketing , engineering , political science , psychology , sociology , food science , law , social psychology , social science , mechanical engineering , chemistry , neuroscience , politics
An urge for food packaging container safety and environmental protection has driven consumer rights enthusiasm towards an energetic and positive sense of innovative consumption consciousness. In this study, Taiwanese consumers were taken as the research objects, consumer rights enthusiasm as the independent variable, a desire for environmental protection and safety management in food packaging containers as the intermediate variable, and innovative consumption consciousness as the variable, to explore the strength of consumer rights enthusiasm on the safety and environmental protection in food packaging containers, and the impacts of its eagerness in innovative consumption consciousness of packaging containers. An empirical analysis was conducted to verify the results, and the study found that the stronger the consumer rights enthusiasm, the higher the desire for environmental protection and safety management in food packaging containers is. Also, the stronger the desire for environmental protection and safety management in food packaging containers, the higher the innovative consumption consciousness is.