Actual Art. Ideas and Technologies in an Urban Context

Russia’s public interest is focused on modernization problems. To make Russia’s towns and cities look up-to-date must be the main task of this process. Actual art can become an effective way to aestheticism the urban area. The objective of the given article is to define and specify mechanisms of new cultural actions aimed at a creation of a new experimental phenomenon – an urban area as an integral exhibit space. At present, there are a great many methods for changing the situation in the cultural context of modern towns and cities. Nowadays, actual forms of art can become a most efficient tool of social co-operation. Informational, didactic, aesthetic, and ideological functions of art implemented in large-scale town art projects and art objects can significantly influence town residents’ way of thinking, help to unite the local community, form new kinds of leisure activities, and encourage creative activities of people of all ages. Involving young designer teams, student architectural studios, and decorative artist alliances can be regarded as a method for solving the above mentioned problems. In this case, the major idea is to make joint team efforts in order to create innovation residential areas. The results can be expressed in design concepts directed towards integrating contemporary art into the context of the urban environment. This article is meant to be a basis of the content that will allow to get quickly acquainted with actual concepts and methods for solving problems of forming cultural “landscape” and contemporary urban area ambience. Provided, active involving creative youth in co-operation process for both, creation of art objects and discussion of them, is to be a necessary condition. Cognitive methods for mastering actual art techniques, new visualization forms, and gaming and carnival scripts of art projects presentations are intended to become an efficient mechanism for creating a basically new appearance of towns and cities.