Open AccessAn evaluation method of government micro-blogging service quality based on user behavior analysis
Author(s) -
Suozhu Wang,
Tianhao Guo,
Lin-Qi Gao
Publication year - 2020
Publication title -
journal of physics. conference series
Language(s) - English
Resource type - Journals
SCImago Journal Rank - 0.21
H-Index - 85
eISSN - 1742-6596
pISSN - 1742-6588
DOI - 10.1088/1742-6596/1634/1/012060
Subject(s) - government (linguistics) , quality (philosophy) , service quality , service (business) , key (lock) , microblogging , computer science , process (computing) , fuzzy logic , quality of service , index (typography) , channel (broadcasting) , process management , knowledge management , business , world wide web , social media , marketing , computer security , artificial intelligence , telecommunications , philosophy , linguistics , epistemology , operating system
As a new channel and way for the government to provide public services, how to accurately evaluate the service quality is the key to its healthy and rapid development. The government micro-blogging service quality evaluation index system is constructed and the calculation methods of the evaluation indexes are given in this paper. It contains four dimensions, namely, government micro-blogging construction quality, government micro-blogging functional service, user interaction behaviour and benefit-cost. On this basis, an evaluation process and method of government micro-blogging service quality that integrates subjective and objective indexes is proposed based on the idea of fuzzy comprehensive evaluation in this paper.