Open AccessResearch on service quality evaluation method of cold chain logistics of agricultural products based on key control points
Author(s) -
Mian Fu,
Dandan Wang
Publication year - 2020
Publication title -
journal of physics. conference series
Language(s) - English
Resource type - Journals
SCImago Journal Rank - 0.21
H-Index - 85
eISSN - 1742-6596
pISSN - 1742-6588
DOI - 10.1088/1742-6596/1601/5/052033
Subject(s) - cold chain , key (lock) , servqual , agriculture , service quality , quality (philosophy) , service (business) , control (management) , computer science , fuzzy logic , business , operations management , operations research , process management , agricultural engineering , environmental economics , marketing , engineering , economics , computer security , mechanical engineering , ecology , philosophy , epistemology , artificial intelligence , biology
Based on the idea of key control points, the evaluation model of cold chain logistics service quality of fresh agricultural products is constructed. Based on the analysis of the characteristics of cold chain logistics of fresh agricultural products, combined with SERVQUAL model and LSQ model, four key control points of service quality of cold chain logistics of fresh agricultural products are selected, and the fuzzy comprehensive evaluation method is used to analyze the evaluation examples. The results show that the method is effective.