Internet+ Agriculture: An Empirical Perspective of the Internet Effect in Agricultural Economy

In order to study the role and impact of the Internet on the growth of China’s agricultural economy and to promote the development of the Internet+ agricultural economy better, this paper chooses key indicators of the Internet to construct the Economic Effect Panel Model of the Internet+ agriculture. The test results show that 1) the Internet has a positive impact on agricultural economic growth. 2) Among the individual effects, the regional differences are obvious; agricultural products have distinctive characteristics; and the effect of Internet+ is more prominent in the regions of developed agricultural tourism. 3) the period effect before 2010 was negative, and after 2011 it became positive and this positive effect was increasing year by year. Based on the test results, some corresponding countermeasures and suggestions were made: 1) to increase the investment of Internet in agriculture, especially in special agriculture. For example, some kinds of agricultural tourism Internet projects should be used. 2) to enlarge investment of agricultural Internet and Internet of Things in agricultural fiscal spending, in agricultural fixed assets investment and in the construction of farmland infrastructure. 3) to strengthen talents training of Internet+ agricultural, and to improve the Making of Internet+ agricultural standards.