Open AccessResearch on the Inheritance and Development Strategy of “Hua’er” Based on the influence of Network Technology
Author(s) -
Bing Wang,
Shikun Zhang
Publication year - 2020
Publication title -
journal of physics. conference series
Language(s) - English
Resource type - Journals
SCImago Journal Rank - 0.21
H-Index - 85
eISSN - 1742-6596
pISSN - 1742-6588
DOI - 10.1088/1742-6596/1533/2/022035
Subject(s) - lagging , inheritance (genetic algorithm) , modernization theory , dilemma , diversity (politics) , development communication , style (visual arts) , cultural inheritance , sociology , social science , political science , literature , art , law , epistemology , anthropology , philosophy , medicine , chemistry , pathology , biochemistry , poetry , gene , digital library
Due to the significant changes in the communication environment, the lack of communication subjects (communicators and audiences), the lagging of contemporary style in the communication content, the singularity of the communication channel, and the evolution of communication functions, etc., the “Hua’er” folk song produced in the soil of farming culture is caught in a dilemma of being dissolved in the process of modernization. In this paper, given the survival innovation and development of “Hua’er” folk song in the society today, some strategies are proposed from the aspects of the advance with the times in the communication contents, the return of communication subjects (communicators and audiences), the diversity of communication channels, and the development of cultural industries.