Open AccessA Study on the Development of Small Tourist Towns under the “Internet Plus” Background
Author(s) -
Qian Lin,
Wei Wei
Publication year - 2019
Publication title -
journal of physics. conference series
Language(s) - English
Resource type - Journals
SCImago Journal Rank - 0.21
H-Index - 85
eISSN - 1742-6596
pISSN - 1742-6588
DOI - 10.1088/1742-6596/1302/4/042006
Subject(s) - tourism , the internet , status quo , business , product (mathematics) , perspective (graphical) , marketing , new product development , advertising , geography , political science , computer science , world wide web , geometry , mathematics , artificial intelligence , law , archaeology
With the development of the times, people’s pursuit of personalized and unique tourism has also spawned the product of a small tourist town. The combination of the Internet and the small tourist towns is a collision of the new era, the tourism industry is actively seeking market positioning, and reshaping the competitive advantage and realizing the transformation and development in the Internet era. The article mainly studies the current situation and countermeasures of the development of small tourist towns under the background of “Internet Plus”. Firstly, it introduces the status quo of the construction of small tourist towns, and then analyses the main problems in the development of the small tourist towns, and from the “Internet Plus” perspective of these problems, the corresponding solutions are proposed. It found that the Internet would become the main driving force and support for the innovation and development of tourism.