Open AccessThe consequences of online partisan media
Author(s) -
Andrew M. Guess,
Pablo Barberá,
Simon Munzert,
JungHwan Yang
Publication year - 2021
Publication title -
proceedings of the national academy of sciences of the united states of america
Language(s) - English
Resource type - Journals
SCImago Journal Rank - 5.011
H-Index - 771
eISSN - 1091-6490
pISSN - 0027-8424
DOI - 10.1073/pnas.2013464118
Subject(s) - mainstream , social media , news media , affect (linguistics) , ideology , political science , psychology , advertising , social psychology , politics , business , communication , law
Significance Popular wisdom suggests that the internet plays a major role in influencing people’s attitudes and behaviors related to politics, such as by providing slanted sources of information. Yet evidence for this proposition is elusive due to methodological difficulties and the multifaceted nature of online media effects. This study breaks ground by demonstrating a nudge-like approach for exploring these effects through a combination of real-world experimentation and computational social science techniques. The results confirm that it is difficult for people to be persuaded by competing media accounts during a contentious election campaign. At the same time, data from a longer time span suggest that the real consequence of online partisan media may be an erosion of trust in mainstream news.