Open AccessInfluence of brand name and type of modification on consumer acceptance of genetically engineered corn chips: a preliminary analysis
Author(s) -
Jayson L. Lusk,
Melissa Moore,
Lisa House,
Bert Morrow
Publication year - 2001
Publication title -
the international food and agribusiness management review
Language(s) - English
Resource type - Journals
SCImago Journal Rank - 0.474
H-Index - 35
eISSN - 1559-2448
pISSN - 1096-7508
DOI - 10.1016/s1096-7508(02)00065-4
Subject(s) - genetically modified organism , genetically engineered , genetically modified maize , business , brand equity , agribusiness , marketing , value (mathematics) , microbiology and biotechnology , genetically modified food , genetically modified crops , loyalty , agricultural science , economics , agriculture , biology , ecology , biochemistry , transgene , machine learning , gene , computer science
International Food and Agribusiness Management Review 4 (2001) 373-383. doi:10.1016/S1096-7508(02)00065-4Received by publisher: 0000-01-01Harvest Date: 2016-01-04 12:23:32DOI: 10.1016/S1096-7508(02)00065-4Page Range: 373-38