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Port wine, an established product a new market: A comparative analysis of perceptions of firms and consumers
Author(s) -
Ana Patrícia Silva,
João Rebelo
Publication year - 2019
Publication title -
wine economics and policy
Language(s) - English
Resource type - Journals
SCImago Journal Rank - 0.854
H-Index - 22
eISSN - 2213-3968
pISSN - 2212-9774
DOI - 10.1016/j.wep.2019.02.005
Subject(s) - wine , marketing , business , consumption (sociology) , product (mathematics) , globalization , perception , promotion (chess) , port (circuit theory) , port wine , advertising , market share , qualitative research , economics , food science , sociology , engineering , psychology , market economy , social science , mathematics , law , chemistry , geometry , political science , medicine , surgery , neuroscience , politics , electrical engineering

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