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The new market challenges and the strategies of the wine companies
Author(s) -
Silvio Menghini
Publication year - 2015
Publication title -
wine economics and policy
Language(s) - English
Resource type - Journals
SCImago Journal Rank - 0.854
H-Index - 22
eISSN - 2213-3968
pISSN - 2212-9774
DOI - 10.1016/j.wep.2015.11.003
Subject(s) - wine , focus (optics) , marketing , period (music) , economics , business , art , physics , optics , visual arts , aesthetics
In my new role as editor-in-chief of WEP Journal, I would like to share with you a brief summary of the experience of these early years. In this editorial, I will focus on certain significant data and highlight several topics that, more than others, have inspired the authors of the published papers, since they reflect the major concerns of the wine industry in this period

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