Public transport users’ WOM: an integration model of the theory of planned behavior, customer satisfaction theory, and personal norm theory
Author(s) -
Iriana Bakti,
Tri Rakhmawati,
Sik Sumaedi,
Tri Widianti,
Medi Yarmen,
Nidya Judhi Astrini
Publication year - 2020
Publication title -
transportation research procedia
Language(s) - English
Resource type - Journals
SCImago Journal Rank - 0.657
H-Index - 40
eISSN - 2352-1465
pISSN - 2352-1457
DOI - 10.1016/j.trpro.2020.08.117
Subject(s) - theory of planned behavior , customer satisfaction , norm (philosophy) , service quality , public transport , psychology , perception , legal norm , structural equation modeling , marketing , survey methodology , affect (linguistics) , social psychology , business , advertising , control (management) , engineering , service (business) , computer science , mathematics , political science , transport engineering , artificial intelligence , law , machine learning , statistics , communication , neuroscience
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