Open AccessThe Impact of Product Failure on Innovation Diffusion: The Example of the Cargo Bike as Alternative Vehicle for Urban Transport
Author(s) -
Lea Heinrich,
Wolfgang H. Schulz,
Isabella Geis
Publication year - 2016
Publication title -
transportation research procedia
Language(s) - English
Resource type - Journals
SCImago Journal Rank - 0.657
H-Index - 40
eISSN - 2352-1465
pISSN - 2352-1457
DOI - 10.1016/j.trpro.2016.12.086
Subject(s) - attractiveness , business , industrial organization , transport engineering , environmental economics , economics , engineering , psychology , psychoanalysis
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