Open AccessMore than money: establishing the importance of a sense of purpose for salespeople
Author(s) -
Valerie Good,
Douglas E. Hughes,
Hao Wang
Publication year - 2021
Publication title -
journal of the academy of marketing science
Language(s) - English
Resource type - Journals
SCImago Journal Rank - 5.512
H-Index - 170
eISSN - 1552-7824
pISSN - 0092-0703
DOI - 10.1007/s11747-021-00795-x
Subject(s) - antecedent (behavioral psychology) , expectancy theory , compensation (psychology) , incentive , psychology , personal selling , social psychology , reward system , marketing , business , sales management , economics , microeconomics , sales promotion , psychotherapist
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