Open AccessWe can fix this! Donor activism for nonprofit supply generation
Author(s) -
Tonya Williams Bradford
Publication year - 2020
Publication title -
journal of the academy of marketing science
Language(s) - English
Resource type - Journals
SCImago Journal Rank - 5.512
H-Index - 170
eISSN - 1552-7824
pISSN - 0092-0703
DOI - 10.1007/s11747-020-00742-2
Subject(s) - donation , nonprofit organization , business , treasure , public relations , supply and demand , marketing , work (physics) , social marketing , political science , economics , law , mechanical engineering , philosophy , theology , microeconomics , engineering
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